Every cup counts!

At McDonald's^® we want to step up our efforts to sort our waste, because it’s the only way it can be properly recycled. For the good of the planet! By dealing sustainably with natural resources, we save a lot of energy and we emit less CO₂.

That’s why McDonald's^® has joined a partnership with The Cup Collective, a unique European program to recycle paper cups on an industrial scale.

Because paper cups too deserve a second life! And you can help with this if you visit one of these Brussels restaurants: Bourse, Rue Neuve, Gare du Nord.

How? Simple! By throwing your empty, used cup, lid and straw in The Cup Collective bins.

Together we make the mountain of waste a lot smaller, cup by cup!

The Cup Collective is an initiative of Huhtamaki and Stora Enso.

This is how it works: